今天,美国的一个朋友给我说,美国的元宇宙非常火爆,她正在读沃顿商学院关于元宇宙的线上课程,4500美元。她作为初学者,和大多数人一样,希望对元宇宙有个全面的认识和了解,以便寻找元宇宙商机。建议我们也举办元宇宙系统讲座,加大元宇宙专业知识的普及和系统性培训。
这个建议很好,要科学推广和普及元宇宙科技知识,首先要让大家充分认识到元宇宙究竟是什么,元宇宙有哪些特征,元宇宙核心技术有哪些,元宇宙的应用场景在哪里,元宇宙如何与传统产业结合,元宇宙的商业模式是什么,元宇宙的技术路线等等。
我们将在近期推出《抢抓数字经济新赛道 元宇宙高级研修班开放注册》,希望大家积极报名。线上课程与线下沙龙,企业考察相结合。
具体内容将在官网发布,并在头条推广。
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下面是沃顿商学院开设的元宇宙短期课程内容
Week 0 – Program Introduction
Week 1 – What is the Metaverse?
Unit 1: Defining the Metaverse
Unit 2: Key Metaverse Technologies
Unit 3: Why the Metaverse Matters
Week 2 – Metaverse Markets and Use Cases
Unit 1: The Metaverse Competitive Landscape
Unit 2: Metaverse Applications: Consumer Facing
Unit 3: Metaverse Applications: B2B
Week 3 – Innovating and Managing for the Metaverse
Unit 1: Theory of Technological Innovation, Adoption, and Disruption
Unit 2: The Metaverse and Work
Unit 3: Social Identities in the Metaverse
Week 4 – Metaverse Strategy and Marketing
Unit 1: Strategy for Selling in the Metaverse
Unit 2: Consumer Experience in Augmented and Virtual Realities
Unit 3: Developing or Enhancing a Brand in the Metaverse
Week 5 – Value Capture and Competition
Unit 1: Metaverse Business Models
Unit 2: Open vs. Closed Metaverse Platforms
Unit 3: Economics of the Metaverse
Unit 4: Web 3.0: Cryptocurrencies, NFTs, and the Metaverse
Week 6 – Challenges and Ethical Issues
Unit 1: Omnipresent Technology
Unit 2: Content Moderation and User Safety
Unit 3: Conclusion and Farewell